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Middle East businesses welcome Amazon Web Services region launch

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Amazon Web Services (AWS) has linked the Middle East to its world community with the launch of its Bahrain AWS region.

The cloud provider already has infrastructure within the region, however the launch of the Bahrain AWS region, with three datacentres, will connect with its world community.

This will convey the Middle East region as much as par with its different world AWS areas because the Middle East accelerates its digital transformation.

Andy Jassy, CEO at AWS, mentioned the cloud might unlock digital transformation within the Middle East. “Today, we are launching advanced and secure technology infrastructure that matches the scale of our other AWS regions around the world and are already seeing strong demand in the Middle East for AWS technologies like artificial intelligence (AI) and machine learning, data analytics, IoT [internet of things] and much more,” he mentioned.

Developers, startups and enterprises, authorities, schooling and non-profit organisations can now run their purposes and serve end-users from datacentres situated within the Middle East.

In September 2017, AWS set its sights on a Bahrain-based region when it arrange a hub there.

Middle East organisations that use AWS embody Al Tayer Group, Anghami, Aramex, Bahrain Bourse, the Bahraini authorities, Classera, Dubizzle, Emirates NBD, Fetchr, Flydubai, Hassan Allam, MBC Group, Emirates NBD and Virgin Middle East.

AWS attracts prospects of all sizes within the region. For instance, supply app service startup Fetchr runs its complete know-how infrastructure on AWS, whereas United Arab Emirates (UAE) financial institution Emirates NBD is working with AWS with applied sciences resembling AI and machine studying, information analytics and pure language processing as a part of its technique to have interaction with prospects higher and simplify banking.

Abdulla Qassem, COO at Emirates NBD mentioned: “The new AWS Middle East region will allow us to further experiment and enhance our solutions.”

Meanwhile, Saudi Arabia’s Abdul Latif Jameel, which operates in sectors together with transportation, vitality and environmental providers, monetary providers, land and actual property, mentioned the brand new AWS region is a chance to convey extra effectivity and innovation to its enterprise.

Faisal Alsamannoudi, vice-chairman at Abdul Latif Jameel Commercial Development Company, mentioned: “We started our AWS journey with Abdul Latif Jameel Commercial Development Company in Jeddah by migrating critical HR management systems covering seven different companies – a process that took us less than one month and brought savings up to 60%, compared to our previous solution.”

In the general public sector, the Bahraini authorities mentioned the brand new AWS region will assist to hurry up its migration of presidency providers.  

And Mohammed Ali Al Qaed, CEO of the Bahrain Information and eGovernment Authority, mentioned: “Bahrain is committed to becoming a country in the cloud and we will be able to accelerate our journey with the launch of the AWS region in Bahrain.”


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